Listen in from your favorite podcast spots or read the full transcript here.

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BRINGING THE STYLE, CULTURE, AND
STORIES OF AFRICA’S DESIGNERS
TO THE REST OF THE WORLD

Amira Rasool is the Founder and CEO of The Folklore, an omnichannel platform that is bringing luxury and emerging designer brands from Africa online for the first time.

Amira has that fearlessness that just draws you in. She says it got her in trouble when she was younger, but we’re betting it will help her succeed as a founder. She and The Folklore have been featured everywhere from Forbes and Fast Company, to Vogue and Essence. Amira has just recently completed the Techstars program here in Seattle. Dan sat down with her to talk about The Folklore and how she sees it as so much more than a fashion brand.

Amira and The Folklore have a terrific story.

Make sure to listen in.

“…the currency that black people have…that cultural currency is valuable itself.”
~ Amira Rasool

In this episode Stephen and Dan discussed:

• growing up in an Oregon suburb
• how a chance elective sent his life on a new path
• working with his brother as co-founders
• why a developer’s non-coding background matters

“ Scared money don’t make none.”
~ Amira Rasool

MORE on amIRA and THE FOLKLORE

Amira:

instagram.com/amirarasool
twitter.com/amirarasool
linkedin.com/in/amira-rasool-52359855

The Folklore:

instagram.com/TheFolklore
twitter.com/TheFolklore
linkedin.com/company/the-folklore

“Tell yourself in the mirror, like ain’t nobody doing this better than me, and then go make sure that that’s true.”
~ Amira Rasool