);

Day: August 13, 2020

ATHLETES EFFORTLESSLY CREATE AND MONETIZE VIDEO

Posted on by foundersunfound

 

Listen in from yourfavorite podcast spots or read the full transcript here.

OUR SPONSORS FOR THIS EPISODE:
VertueLab, a nonprofit fighting climate change by providing funding and holistic entrepreneurial support to cleantech startups.

This September their annual summit, Fuel 2020, is going digital. At Fuel 2020 you’ll connect with future-focused entrepreneurs, investors, researchers, and more.
Founders Unfound listeners: Use code FOUNDERSFRIEND for 20% off your ticket.
Learn more at 2020fuel.org

BLCK VCConnect up at  blackvc.com or follow @BLCKVC

 

Finally…a platform that makes

video easy for influencers

 

Tiffany Kelly loves sports. And she’s a rock star data scientist. She combined these into a dream job with ESPN. She got to dig deep into the sports analytics and data that preoccupy teams, fans, and fantasy devotees alike. She even invented a new stat! It was while at ESPN, however, that Tiffany saw firsthand how brand and media power were shifting with digital and social.  Athletes were emerging as personalities with their own platforms and fan followings. But she saw a hole…video. It’s still too darn hard!! So she quit her job and launched her startup.

 Tiffany is the founder and CEO of Curastory, a company that makes it easy to get started in video. They allow creators to upload, edit, find a sponsor, and distribute video with one click to their social channels, all 100% free. Curastory is launching with a target market where they have recent national approval and first-mover advantage – professional and NCAA student-athletes.

And Tiffany is fresh off raising her six-figure preseed fundraise using crowdfunding!

Listen in to hear the story.

 

“I feel like my entire life has been people betting against me”
~ Tiffany Kelly

 

In this episode Tiffany and Dan discussed:

  • Her passion and connection to sports and data
  • Being one of only five to present to thousands at an MIT hackathon
  • Her journey through working at ESPN
  • How an NCAA new rule changed everything for her startup
  • Getting fuel from being underestimated

 

Episode Shout Outs:
Wefunder
Indie Hackers
MVP Institute [Travis Brodeen]
Y Combinator Startup School

 

“ …our crowdfunding raise has gone very, very well.”
~ Tiffany Kelly

 

MORE on TIFFANY AND CURASTORY

TIFFANY:

@tiffmkell [TW]
@tiffmkell [IG]
https://www.linkedin.com/in/tiffmkell/

CURASTORY:

@CurastoryUS [TW]
@Curastory [IG]
https://www.linkedin.com/company/curastory/
https://wefunder.com/fundcurastory

 

“And so rarely anyone that I came across, looked like me.”
~ Tiffany Kelly